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Libro encuadernado en tapa blanda · 256 páginas
ISBN 978-1-137-27915-6
EAN 9781137279156
"Looks at how treating customers really well can bring huge dividendsin the era when customers can share information instantly on social networking sites like Twitter and Facebook, its more important than ever for companies to keep them happy."'Forbes.comThe era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of ...
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