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Libro encuadernado en tapa dura · 208 páginas
ISBN 978-1-137-41012-2
EAN 9781137410122
China's corporate champions have arrived. Western consumers are typing on Lenovo computers, storing their food in Haier refrigerators and speaking on Huawei mobile phones. But how did these high-end Chinese companies enter our lives? China Goes West presents an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets. Through ...
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Libro encuadernado en tapa dura
PVP: 27,20 €
ISBN 978-1-137-29392-3
EAN 9781137293923
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