The Everything Store

Resumen del libro

The definitive story of the largest and most influential company in the world and the man whose drive and determination changed business forever. Though Amazon.com started off delivering books through the mail, its visionary founder, Jeff Bezos, was never content with being just a bookseller. He wanted Amazon to become 'the everything store', offering limitless selection and seductive convenience at disruptively low prices.

To achieve that end, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now... Jeff Bezos stands out for his relentless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way that Henry Ford revolutionised manufacturing.

Amazon placed one of the first and largest bets on the Internet. Nothing would ever be the same again.

Biografía del autor

Brad Stone es editor ejecutivo senior de tecnología en Bloomberg News, donde supervisa un equipo de 50 reporteros y editores que cubren compañías de alta tecnología, startups y tendencias de Internet en todo el mundo. También colabora con Businessweek del New York Times, donde había sido reportero desde 2006.