Elastic : Flexible Thinking in a Constantly Changing World

Resumen del libro

Timely and engrossing. . .

a fascinating exploration of one of the most important topics: how the human mind deals with change' - Charles Duhigg, author of The Power of Habit 'A book of sparkling intelligence, written with humour and grace. If you read only one book of accessible science this year, let this be the one' - Mark Williams, author of MindfulnessThe bestselling author of The Drunkard's Walk and Subliminal unlocks the secrets of flexible thinking. What do Pokemon Go and Mary Shelley's Frankenstein have in common?Why do some businesses survive, and others fail at the first sign of change?What gives the human brain the edge over computers?The answer: Elastic Thinking.

It's an ability we all possess, and one that we can all learn to hone in order to succeed, at work and in our everyday lives. Here Leonard Mlodinow, whose own flexible thinking has taken him from physics professor to TV scriptwriter and bestselling author, takes us on a revelatory exploration of how elasticity works. He draws on cutting-edge neuroscience to show how, millennia ago, our brains developed an affinity for novelty, idea generation and exploration.

He discovers how flexible thinking enabled some of the greatest artists, writers, musicians and innovators to create paradigm shifts. He investigates the organisations that have demonstrated an elastic ability to adapt to new technologies. And he reveals how you can test your own brain power and increase your capacity for elastic thinking.

By uncovering the secrets of our flexible minds, Elastic explains how to thrive in an endlessly dynamic world, at a time when an ability to adapt is more important than ever before.

Biografía del autor

Leonard Mlodinow es doctor en física por la Universidad de California. Fue miembro del claustro del California Institute of Technology y obtuvo una beca de la fundación Alexander von Humboldt en el Instituto Max Planck de Física y Astrofísica en Múnich. Ha trabajado como guionista de las series de televisión Star Trek: The Next Generation y MacGyver. En Crítica ha publicado El arcoiris de Feynman (2004), El andar del borracho (2008), Subliminal (2013), Las lagartijas no se hacen preguntas (2016) y, junto a Stephen Hawking, Brevísima historia del tiempo (2005) y El gran diseño (2012).