Don't Be Evil : How Big Tech Betrayed Its Founding Principles -- and All of Us

Don't Be Evil : How Big Tech Betrayed Its Founding Principles -- and All of Us

Foroohar, Rana

Editorial Random House
Fecha de edición noviembre 2019 · Edición nº 1

Idioma inglés

EAN 9780593137444
368 páginas
Libro encuadernado en tapa blanda


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Resumen del libro

A penetrating indictment of how today's largest tech companies are hijacking our data, our livelihoods, our social fabric, and our mindsfrom an acclaimedFinancial Timescolumnist and CNN analyst

';Don't be evil' was enshrined as Google's corporate mantra back in its early days, when the company's cheerful logo still conveyed the utopian vision for a future in which technology would inevitably make the world better, safer, and more prosperous.

Unfortunately, it's been quite a while since Google, or the majority of the Big Tech companies, lived up to this founding philosophy. Today, the utopia they sought to create is looking more dystopian than ever: from digital surveillance and the loss of privacy to the spreading of misinformation and hate speech to predatory algorithms targeting the weak and vulnerable to products that have been engineered to manipulate our desires.

How did we get here? How did these once-scrappy and idealistic enterprises become rapacious monopolies with the power to corrupt our elections, co-opt all our data, and control the largest single chunk of corporate wealthwhile evading all semblance of regulation and taxes? InDon't Be Evil, Financial Timesglobal business columnist Rana Foroohar tells the story of how Big Tech lost its souland ate our lunch.

Through her skilled reporting and unparalleled accesswon through nearly thirty years covering business and technologyshe shows the true extent to which behemoths like Google, Facebook, Apple, and Amazon are monetizing both our data and our attention, without us seeing a penny of those exorbitant profits.

Finally, Foroohar lays out a plan for how we can resist, by creating a framework that fosters innovation while also protecting us from the dark side of digital technology.

Advance praise for Don't Be Evil

';At first sight,Don't Be Evillooks like it's doing for Google what muckraking journalist Ida Tarbell did for Standard Oil over a century ago. But this whip-smart, highly readable book's scope turns out to be much broader.

Worried about the monopolistic tendencies of big tech? The addictive apps on your iPhone? The role Facebook played in Donald Trump's election? Foroohar will leave you even more worried, but a lot better informed.'Niall Ferguson, Milbank Family Senior Fellow at the Hoover Institution, Stanford, and author ofThe Square and the Tower





Pasajes Libros SL ha recibido de la Comunidad de Madrid la ayuda destinada a prestar apoyo económico a las pequeñas y medianas empresas madrileñas afectadas por el COVID-19

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