Communication Across Culture
Editorial Palgrave Macmillan
Lugar de edición
Portugal
Fecha de edición agosto 2012 · Edición nº 1
Idioma inglés
EAN 9780230275676
400 páginas
Libro
encuadernado en tapa blanda
Resumen del libro
A new textbook exploring communication in international management. Provides a comprehensive overview of the field, summarising the key theoretical perspectives and introducing students to the multi-cultural 'big picture' in which global business operates. Experts provide a wealth of cases and other learning and teaching resources.
