Fight Less, Win More

Your handbook for mastering the negotiating skills in the multimillion-copy bestseller Never Split the Difference.

You're in a negotiation right now. In fact, you've been negotiating all day.

That email to your boss? Negotiation. That conversation with your teenager? Negotiation.

That interaction with the barista who made your morning coffee? Negotiation too.

Most people don't realise they're negotiating until it's too late until they've already lost ground, damaged relationships, or walked away empty-handed. But what if you could transform every interaction into an opportunity to get what you want while making others feel valued?

In this groundbreaking follow-up to the global bestseller Never Split the Difference, negotiation experts Jonathan B. Smith and Derek Gaunt reveal the missing piece that's been holding you back: a practical handbook for applying Tactical Empathy the ability to understand and influence people at a level they don t even realize to every sensitive conversation in your life.